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https://theconversation.com/new-research-shows-australians-support-buying-local-for-different-reasons-and-not-all-will-pay-more-274731>
"We have now passed the annual Australia Day peak of calls urging us to “buy
Australian” – especially lamb. The iconic green-and-gold “Australian Made,
Australian Grown” logo, launched by then-Prime Minister Bob Hawke in 1986,
turns 40 this year.
We are also often encouraged to support local businesses in tough times. The
recent devastating impacts of bushfires in Victoria highlights the importance
of supporting local businesses in need.
But is buying local feasible or desirable for most Australians? Who buys
Australian made – and why? These questions were at the heart of our latest
research, which drew on a nationally representative survey of 924 Australian
consumers.
We found a majority of Australians support buying local. But their motivations
for doing so vary significantly – and not all are willing to pay more."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
