https://thatshubham.com/blog/news-audit
"If active distraction of readers of your own website was an Olympic Sport,
news publications would top the charts every time.
I went to the
New York Times to glimpse at four headlines and was greeted
with 422 network requests and 49 megabytes of data. It took two minutes before
the page settled. And then you wonder why every sane tech person has an
adblocker installed on systems of all their loved ones.
It is the same story across top publishers today.
To truly wrap your head around the phenomenon of a 49 MB web page, let's
quickly travel back a few decades. With this page load, you would be leaping
ahead of the size of Windows 95 (28 floppy disks). The OS that ran the world
fits perfectly inside a single modern page load. In 2006, the iPod reigned
supreme and digital music was precious. A standard high-quality MP3 song at 192
kbps bitrate took up around 4 to 5 MB. This singular page represents roughly 10
to 12 full-length songs. I essentially downloaded an entire album's worth of
data just to read a few paragraphs of text. According to the International
Telecommunication Union, the global average broadband internet speed back then
was about 1.5 Mbps. Your browser would continue loading this monstrosity for
several minutes, enough time for you to walk away and make a cup of coffee.
If hardware has improved so much over the last 20 years, has the modern
framework/ad-tech stack completely negated that progress with abstraction and
poorly architected bloat?"
Via Esther Schindler.
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
